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Experience

Major Australian and international brands come to King & Wood Mallesons for cutting edge advice on pro-active trade mark protection (brand clearance, trade mark prosecution, portfolio management) and enforcement (oppositions, disputes and litigation). We also successfully defend our clients from claims made by predatory competitors. 

Recent experience includes acting for:

  • Sweet Rewards, the Australian distributor of Petra Foods Limited, on an IP litigation against Mars Australia
  • Mantra Group, Australia's second largest accommodation provider, in a Federal Court trade mark infringement case against a competitor accommodation provider, Tailly
  • SPI Spirits in a Federal Court litigation concerning the Stolichnaya trade mark, one of the world’s top vodka brands - this case is part of worldwide litigation and is likely to become one of the most significant trade mark cases in Australia
  • Lion Nathan in the first High Court case on trade marks in over 10 years - the Barefoot wine non-use dispute
  • Lion Nathan on successfully registering "New" as a trade mark and its fight to have "Extra Dry" registered.  We also advised on Lion Nathan's strategic brand campaign as part of its national power brands strategy
  • EnergyAustralia, Inifegen Energy and UGL re-branding
  • eBay Incorporated (eBay) in a dispute with furniture retailer and upholsterer Ubay in a dispute about the proposed registration of the UBAY trade mark
  • Sydney Opera House on the Sydney Seaplanes trade mark opposition and image protection program
  • adidas AG in its campaign to prevent the manufacture, importation and sale of shoes with three or four parallel stripes down the side of the shoe
  • Société des Produits Nestlé SA and Nestlé Australia Ltd in the sale of its Australian chilled dairy/yogurt business and the long term licensing of Nestlé's valuable intellectual property and high profile dairy brands to Fonterra
  • Nestlé Australia Ltd and Societe des Produits Nestlé S.A. in their acquisition of Fonterra's Peters ice cream business in Western Australia
  • Telstra/Sensis on the registration of the colour yellow as a trademark for its Yellow Pages® directories and related products.

 

For information about King & Wood's Trademark experience click here.