We are pleased to have advised Australia Post on the development of its first blockchain-enabled digital stamp collectible, DigiStamps.
The DigiStamps product pairs a traditional physical stamp with a digital collectible token that can be accessed via a QR code or NFC chip on the stamp card. The initiative represents an evolution of Australia Post’s philatelic program, combining its long-standing heritage with emerging digital technology.
We supported Australia Post across several key milestones of the project, from initial structuring through to launch, advising on the regulatory, contractual and intellectual property aspects of the offering.
The team was led by Partner Urszula McCormack, supported by Partner Scott Bouvier, Special Counsel Yish Gong and Solicitor Shannon Hatheier.
Commenting on the project, Partner Urszula McCormack said:
“Australia Post has taken a delightfully innovative approach to bringing a longstanding national tradition into the digital era. The philatelic community is a special one characterised by connection, culture, art and history. Blockchain technology provides a fresh way to elevate these principles and build great engagement with customers. We were immensely proud to support the wonderful Australia Post team on this project.”
